The NEW Standard Advertorial Template is a quick turn way to get one-off sponsor-able articles created and displayed.

1. First Hero article is the freshest article
2. Utilizes the single page Blog template, where most recent articles are at the top
3. Will suit Advertisers with a single article or multiple articles
4. To be syndicated the Blog section template must be set up for each site
5. Great creative use of stock or original photography is recommended (1972px x 1110px @144ppi)
6. Display ads should vary creatively with messaging and graphics in each position
7. Custom Wallpaper scrolls with content if applicable / sold

Advertorial articles can be written for the client / advertiser by Sinclair staff and or in partnership with the client / advertiser.

Live example: http://wjla.com/sponsored/northwest-federal-credit-union/

General Notes:

1. No Hero article or image
2. Each advertiser has equality or SOV, each advertiser has their own section
3. Advertiser logo on plain background
4. Landing page rotates SOV for each advertiser. Ad creative should be different in each position on Advertisers section. Right rail utilizes a 300x600.
5. Custom Wallpaper scrolls with content if applicable / sold

General Notes:

1. No Hero article or image
2. Each advertiser has equality or SOV, each advertiser has their own detail page
3. Landing page rotates SOV for each advertiser. Ad creative should be different in each position on Advertisers section
4. Live examples: coming soon
5. Custom Wallpaper scrolls with content if applicable / sold

A good example of the Super site template. Note the Package title are descriptive, the use of stock photography for the Teaser image tiles creates engagement for the User to go deeper into the content. Advertisers are well supported with the 300x600 pos=1 as well as SOV, and roadblocks for sections they are covering.

1. Hero image leads to a story package
2. Teaser card leads to a section of content
3. Use a Feed Ad, or a Scorestream widget in right rail (WebOps will need URL of contest or ScoreStream instance) if needed for the content.

National Content, with Local Content on right rail.

National producer posts to the main content section of AutoMatters.

The station’s AutoMatters content if SOLD is targeted to the “Professionals Tips” section.

The Stations Video vignettes show up in the right rail of AutoMatters under the "Professionals Tips" heading in the right rail.

Story content typically comes from the Advertiser through the National producers,  and thus "Professionals Tips" in the right rail is like an advertorial, with the station uploading video vignettes. Note: Typically sold to the client with weekly vignettes that are tagged with the clients open and close which is how it airs in the news.

The Pre/Post Roll with open/close function. The ad targeting for the pre-roll will be Auto-Matters/Professionals.

Branded ad creative not required for the page unless the advertiser pays for it

Examples:

http://kfoxtv.com/news/auto-matters

http://nbc16.com/news/auto-matters 

Mock ups and Wallpaper for National content / Ad construction files available here: https://www.dropbox.com/sh/i9s0fe7piovrqgj/AAASL9vtrxVDPJ8AkDEFmMGba?dl=0

If your clients are looking for turnkey broadcast and/or digital video content the opportunity exists in a lot of our top selling categories including:

-AUTO

-LIFESTYLE

-MONEY

-HOME IMPROVEMENT

-HEALTH

Here’s how it works. We’ve already produced the content that is paired with your clients message. Visit our Sinclair Original Content Onehub library where you can hand pick pre-produced :45 second vignettes that you pair with your clients :15 second tag. On onehub you can also utilize our customizable sales decks to build your package. The vignettes can run in news content, in lifestyle programming, or be used for strictly digital purposes. This unique content opportunity is customized for your client.

Here are some sample:

Chevy/GMC Local Dealer: https://ws.onehub.com/files/d96ifv85

Planet Fitness: https://www.youtube.com/watch?v=TGByC4ZNHgk&feature=youtu.be

When you have a second take some time to explore through our categories and see how simple this integrated marketing opportunity is.

Auto Matters

Sales deck: https://ws.onehub.com/files/leykabsk

Market sample: https://ws.onehub.com/files/d96ifv85

Vignette Files: https://ws.onehub.com/folders/swg3xvwj

Motivate Your Monday

Sales deck: https://ws.onehub.com/files/rrl56nsr

Vignette Files: https://ws.onehub.com/folders/ckxut6gq

Market Sample: https://www.youtube.com/watch?v=TGByC4ZNHgk&feature=youtu.be

Lifestyle Matters

Sales Materials: https://ws.onehub.com/folders/rzafz84r

Vignette Files: https://ws.onehub.com/folders/7z4gtkkb

Market Sample: https://ws.onehub.com/files/meovjyts

Money Cents

Sales deck: https://ws.onehub.com/folders/75mskju5

Vignette Files: https://ws.onehub.com/folders/wrh4k9fo

Market Sample: https://youtu.be/jQrJ0bFx5Qo

Your Place Inside and Out: (This is our new home improvement vignette series)

Sales Deck: https://ws.onehub.com/files/y3utbed5

Vignette Sample: https://www.youtube.com/watch?v=ugOwKIdhpoY&feature=youtu.be